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Bear Hugs
Meet the Care Bears!
By Carma Haley Shoemaker

A lot of young parents remember having their own Care Bear and how wonderful these treasures were. They weren't just toys – they were our friends. They offered lessons, values and a really cute play buddy. Well, Care Bears live again!
"Well, everyone knows what a teddy bear is and what it is for," says Foreman. "It's a toy, a companion and a comfort to kids. Care Bears are a special type of teddy bear because each one has its own personality that reflects an emotion such as 'Tenderheart Bear,' 'Cheer Bear' and 'Bedtime Bear.' It is easy for children to relate to these emotions and understand them. Each bear also has its own unique color. A consumer would purchase these for a child because a Care Bear is a wonderfully simple toy that expresses tender emotion to a child and is soft and cuddly!"
Tenderheart is the organizer, arbitrator and unofficial leader of the Care Bears. He has the power to inspire others to follow his lead, whether its the other bears, hearts, flowers, bees or trees.
Wish Bear is the somewhat naive dreamer of the group, feeling that things will always be what you wish to be. At times she is annoyingly optimistic. However, her power to make things change by just wishing often backfires making matters worse.


